{"id":901,"date":"2018-12-17T23:10:07","date_gmt":"2018-12-17T22:10:07","guid":{"rendered":"http:\/\/www.calysta.eu\/services\/marque\/"},"modified":"2020-11-04T16:55:41","modified_gmt":"2020-11-04T15:55:41","slug":"trademarks","status":"publish","type":"page","link":"http:\/\/www.calysta.eu\/en\/services\/trademarks\/","title":{"rendered":"Trademarks"},"content":{"rendered":"

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What is the added value of a trademark ?<\/h1>\n

A trademark is a\u00a0powerful legal and marketing tool<\/strong>\u00a0that identifies your products and\/or services.<\/h3>\n

It positions your company in the course of trade by reflecting your\u00a0values<\/strong>,\u00a0culture<\/strong>,\u00a0expertise<\/strong>\u00a0and\u00a0reputation<\/strong>. Your trademark is the face of your company that makes your customer select you instead of your competitor. It raises the value of your company by increasing its\u00a0goodwill<\/strong>\u00a0and also allows you to\u00a0act against<\/strong>\u00a0all misuse or infringements by third parties.\u00a0<\/strong><\/p>\n

CALYSTA is your partner of choice for\u00a0identifying\u00a0<\/strong>what your company should protect as a trademark (and also by extension commercial names and domain names), for defining the adequate filing strategy (until the grant of your trademark), for drafting the right application, and of course for monitoring and\u00a0defending<\/strong>\u00a0your trademark. The attorneys of CALYSTA are known for being\u00a0tenacious<\/strong>\u00a0and for ensuring the best possible protection for your trademark.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”fadeIn” css=”.vc_custom_1545209050191{background-color: #ff642c !important;}”][vc_column][vc_column_text]<\/p>\n

Our Services<\/span><\/h2>\n

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Patents<\/h4>\n

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Trademarks<\/h4>\n

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Designs<\/h4>\n

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Due Diligence<\/h4>\n

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Landscaping of IP environment<\/h4>\n

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Contracting<\/h4>\n

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Building smart invention declaration process<\/h4>\n

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Implementation of guidelines for managing IP<\/h4>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1545143337669{margin-bottom: 30px !important;padding-top: 30px !important;padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_col-xs-12″][vc_single_image image=”725″ img_size=”60×60″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1545336052858{margin-bottom: 15px !important;}” link=”\/en\/services\/secrets-daffaires\/”][vc_column_text]<\/p>\n

Trade Secrets<\/h4>\n

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IP Strategy<\/h4>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1545143354353{margin-bottom: 30px !important;padding-top: 30px !important;padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_col-xs-12″][vc_single_image image=”719″ img_size=”60×60″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1545336076129{margin-bottom: 15px !important;}” link=”\/en\/services\/tableau-de-bord\/”][vc_column_text]<\/p>\n

Ranking \/ scoring of IP portfolio<\/h4>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1545143361260{margin-bottom: 30px !important;padding-top: 30px !important;padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_col-xs-12″][vc_single_image image=”727″ img_size=”60×60″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1545336097762{margin-bottom: 15px !important;}” link=”\/en\/services\/valorisation-de-vos-actifs\/”][vc_column_text]<\/p>\n

Valorization through intracompany structuring<\/h4>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes”][vc_column_inner width=”1\/3″ css=”.vc_custom_1545143372590{margin-bottom: 30px !important;padding-top: 30px !important;padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_col-xs-12″][vc_single_image image=”731″ img_size=”60×60″ alignment=”center” onclick=”custom_link” css=”.vc_custom_1545336113064{margin-bottom: 15px !important;}” link=”\/en\/services\/valorisation-de-vos-titres-de-pi\/”][vc_column_text]<\/p>\n

Valorization of IP<\/h4>\n

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Data Protection<\/h4>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1545143381184{margin-bottom: 30px !important;padding-top: 30px !important;padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_col-xs-12″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row equal_height=”yes” content_placement=”middle” css_animation=”none”][vc_column width=”1\/2″][vc_single_image image=”717″ img_size=”” css_animation=”fadeIn” css=”.vc_custom_1545143518260{padding-right: 20% !important;padding-left: 20% !important;}”][\/vc_column][vc_column width=”1\/2″][vc_column_text css_animation=”left-to-right”] What is the added value of a trademark ? A trademark is a\u00a0powerful legal and marketing tool\u00a0that identifies your products and\/or services. It positions your company in the course of trade by reflecting your\u00a0values,\u00a0culture,\u00a0expertise\u00a0and\u00a0reputation. Your trademark is the face of […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":870,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"acf":[],"_links":{"self":[{"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/pages\/901\/"}],"collection":[{"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/users\/1\/"}],"replies":[{"embeddable":true,"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/comments\/?post=901"}],"version-history":[{"count":5,"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/pages\/901\/revisions\/"}],"predecessor-version":[{"id":2383,"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/pages\/901\/revisions\/2383\/"}],"up":[{"embeddable":true,"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/pages\/870\/"}],"wp:attachment":[{"href":"http:\/\/www.calysta.eu\/en\/wp-json\/wp\/v2\/media\/?parent=901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}